Posts Tagged ‘washing machine’

Cool Enough for You?

August 5, 2011

An actress with a significant coolness quotient now stars in television commercials for a laundry product. Presumably her presence in these ads was an attempt to make doing laundry appear to be more cool. The manufacturers needn’t have bothered.

Laundry is inherently cool.

What constitutes coolness?

Independence – Laundry is a graphic representation of independence, of the ability to take care of one’s own needs.

Control – Laundry places you firmly and unquestionably in control. Who else makes the decision of when, where and how the wash will be done?

Superiority – Doing laundry for others who can’t or won’t do it for themselves reinforces the fact that you’re in charge. Where would those people be without you? Wherever it is, they’d be there naked.

A relaxed and confident attitude – Laundry is relaxing, if you allow it to be. It’s certainly not a cause for stress. It is one task that should not make you feel fearful, hesitant or insecure. It won’t harm you or defeat you. And nothing boosts confidence like a pile of freshly laundered clothes.

On my washing machine there are temperature settings for Hot, Warm and Cold.

There is no setting for Cool.

Laundry doesn’t require one.

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The Wonderful Washing Machine

July 20, 2011

I’ve been captivated by this video of Hans Rosling, a professor of global health at the Karolinska Institute in Sweden, singing the praises of the washing machine.

Who knew that the humble washer had such far-reaching influence on society? For while people concerned with the state of the environment would willingly give up their cars (or at least use them less often), who among us would surrender her washing machine for a tub and washboard?

Next time I do the laundry (which should be this afternoon) I’ll do it with pride and respect.

The Cycle Not Taken

May 6, 2010

I don’t use the permanent press cycle on the washer. It runs warm, but not normal and not delicate. Beyond that, I’m not sure what it does or how long it does it. I could find out; do some research (one of my favorite occupations). Something prevents me from pursuing this.

I prefer it to remain a mystery: the button unpressed.

There’s always one, isn’t there? On a dashboard full of buttons, switches and levers, there’s one you’re supposed to avoid. (Maybe I’ve seen too many movies.) Usually it’s under glass, maybe under lock and key, certainly an ominous—yet strangely irresistible—shade of red. The permanent press button is none of those things. It looks just like the others on the washing machine touch pad.

It’s tempting, I’ll admit. Yet I resist.

What could it do? How could it be different from the others? Someday I might find out, but for now I’m content with hot, warm and cold, and one option yet to be explored.